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La maison de la Violette

Founded in Toulouse in 1993 by Hélène Vié, Maison de la Violette is a family-run French brand dedicated to celebrating the iconic Toulouse violet flower. Inspired by the history, fragrance, and symbolism of the violet, they create a wide range of artisanal products including gourmet delicacies, perfumes, home fragrances, and cosmetics, all developed in collaboration with regional French craftsmen.

Today, they continue this “violet adventure” together with the next generation of the family, combining traditional craftsmanship with innovation and local savoir-faire. Their creations are designed to preserve and modernize the heritage of the Toulouse violet while sharing the elegance, color, and charm of this unique flower with customers around the world.